BBPR, Ventura County Star , Posted March 15, 2011 at 10:46 p.m., updated March 15, 2011 at 10:46 p.m.

The ArtsLIVE initiative of the Ventura County Community Foundation will present “Arts & the Creative Economy in Ventura County” at noon Tuesday, March 22, at the Ventura County Office of Education in Camarillo.

A panel of arts experts and civic leaders will examine the status of the creative economy in our region today and going forward, and what role can artists and arts providers expect in terms of public and private funding for investing in this new “creative economy.” Panelists also will share public and private economic development strategies and how they can be integrated to prepare our local workforce for high-wage jobs requiring creative skills.

“‘Arts & the Creative Economy’ is part of the ArtsLIVE public convening series and designed to gather the community in conversations around issues important to sustaining the arts in Ventura County,” said Hugh Ralston, president and CEO of the Ventura County Community Foundation. “We believe the role of the arts and artists of all types of skills and training is critical to the future vitality of the Ventura County economy, and we have an opportunity to see what is being done today in our public and philanthropic sectors to advance this vision.”

The session is aimed at everyone who supports the arts in Ventura County, according to Ralston, particularly artists, arts providers, arts patrons and public art activists, as well as those who understand the benefit of investing in the arts and in the creative skills of our local workforce.

From the arts community, speakers will include Julia Lowell, an arts economist who co-authored the Rand Corp. report “Cultivating Demand for the Arts: Arts Learning, Arts Engagement, and State Arts Policy”; Jerry Yoshitomi, Ventura County-based cultural consultant and chief knowledge officer for Meaning Matters; Jeffrey Haydon, executive director, Ojai Music Festival; Samuel Hoi, president of Otis College of Art & Design, who recently released a study on the impact of the creative economy in Los Angeles County; Margaret Travers, executive director, Ventura County Arts Council; and, Laura Zucker, executive director, Los Angeles County Arts Commission.

Rick Cole, Ventura city manager, and Bruce Feng, Camarillo city manager, will talk about public efforts to spur the local economy, including the importance of investing in artistic and creative skills in the workforce.

The event starts with a light lunch at 11:30 a.m. at 5100 Adolfo Road, Camarillo. The panel will run from noon to 2 p.m.

Thanks to underwriting from The Irvine Foundation, there is no charge for participation, but reservations are required.

To RSVP or for more information, e-mail ArtsLIVE Consultant Susan Scott at or call (805) 988-0196, Ext. 134.

ArtsLIVE is a three-year initiative of the Ventura County Community Foundation in partnership with The James Irvine Foundation’s Communities Advancing the Arts. For more information, go to

VCCF is a family of charitable funds with combined assets of $106 million. Its mission is to promote and enable philanthropy to improve our community for good for ever, which it does through grantmaking, scholarships and leadership training programs through the Center for Nonprofit Leadership. VCCF has been certified in compliance with national standards by the Council on Foundations, the highest form of peer review in the United States. For more information, visit or contact VCCF at (805) 988-0196.

This story is contributed by a member of the Ventura community and is neither endorsed nor affiliated with Ventura County Star

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